The importance of creating a business plan;
elements of a plan, how to create it and operate within it
Dan Pulos is the founder and general manager of S2K Graphics. Dan is directly responsible for strategy and sales. His passion for creativity, technology and his focus on customer-driven innovation are inspirational drivers at S2K.
Dan launched S2K as a one-person, entrepreneurial start-up in 1989 with a 5-year business plan and a vision of the corporate culture he wanted to create. S2K grew quickly as Dan acquired a strong customer base and talented co-workers early on. After 18 years of growth largely in the Western U.S., Dan sold the company to Franke, a Swiss-based global enterprise, in an effort to scale the business nationally. Sales doubled, a second facility in the Nashville was opened and S2K benefited from exposure to Franke’s business discipline and best practices. Dan has successfully retained S2K’s original entrepreneurial spirit within the framework of the corporate parent and he remains passionate about the business today.
Dan has an undergraduate degree in finance and an MBA from UCLA. Prior to launching S2K, Dan held positions as a scientific programmer, statistical analyst, corporate financial planner and finally, as a CFO. Dan has received U.S. patents for signage hardware, merchandising software and 3-D graphic treatments. He is married, has four children and three grandchildren, and enjoys playing the guitar, kayaking and an exposure to all things creative.
